Life in Color: Diplo, Benny Benassi, R3hab at "World's Biggest Paint Party" in Miami

Photo by George Martinez
Life In Color
With Diplo, Benny Benassi, R3hab, David Solano and more
Miami Convention Center, Miami
Friday, December 28, 2012

Better Than:
Rollin' through the Sherwin-Williams store geeked up on mollies.

"Does Miami go hard in the motherfucking paint?"

Yeah, we do. We let it drip from our chin and get all in our hair. Paint makes Miami kids go buck.

See also:
-25 Diplo-Certified Ways to "Express Yourself"
-EDM's Ten Best Tracks and Albums of 2012
-Life In Color at Miami Beach Convention Center: The 50-Photo Slideshow

Photo by George Martinez

The Life in Color brand (formerly Dayglow for you old-schoolers) originated right here in our city. So the LIC crew went all out with their biggest event to date. About 14,000 kids came to the Miami Beach Convention Center lookin' to make a mess and shake their furry boots. What they got was festival-level production, some booming bass, and more than a few loads to the face.

Lines formed hours before doors were officially set to open. By 7 p.m., the streets were white-washed with partiers who'd come dressed as blank slates, ready to get wet. Blank everything is the name of the game at LIC. Of course, there were splashes of neon with snapbacks, miniskirts, and kandi.

Photo by George Martinez

Inside, the convention center's floor was transformed into a nightlife oasis. Giant inflatable decorations hung from the ceiling, leading the way to a massive stage, complete with trampolines, massive screens, illuminated risers, lasers, smoke machines, and lots of paint hoses.

Demetrius got things started on the main stage, while various local up-and-comers held things down at a smaller second stage. Two stages was another first, as Friday's show set the tone for the future of LIC events. Organizers hope to build the brand into something more akin to a festival than the college parties of Dayglow's past.

Photo by George Martinez

Toward that goal, they were pretty damn successful. They upped the ante in every way, with more attendees, more performers, more headlining acts, and more paint than ever. They sprayed about 15,000 gallons of the wet and sticky before closing time, not a bucket going to waste.

Initially, things stayed pretty dry, though. The countdown began with David Solano's set. Colorful characters, including a smurf man and popular rave personality Wild Child, roamed the dance floor and stage pit, hyping up the crowd and posing to take pictures.

Photo by George Martinez

Solano delivered a crowd-pleasing set of favorites with a little bit of everything from Fun. to Congorock, Snoop Dogg, and Bingo Players. In the back, a big, inflated "Life In Color" logo came alive, glowing and marking the entrance to the main warehouse.

Location Info


Miami Beach Convention Center

1901 Convention Center Dr, Miami Beach, FL

Category: General

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@Crossfade_SFL You never mentioned Dj Irie in the article of Dayglow? What's the deal behind that? Was a big surprise for "our city"

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