Will the Design District's New Luxury Development "Price Out" the Arts Community?
The board's endorsement was unanimous. But endorsement from the Design District's gallerists? Not so much.
While some in the Design District's arts community look forward to the new customers and jobs the project is expected to create, others worry about the effect of gentrification on the many galleries who call the Design District home.
"My take is that it is ultimately good for the community," said Sloan Schaffer, owner of the Design District's 101/Exhibit. "I think it can redefine the City of Miami as far as association to Miami Beach and notions of tourism. With a denser concentration of sophisticated luxury brand names, the area can grow to rival Rodeo Drive. But it has to be done right, and developers have to be cautious not to price out the arts community," Schaffer added.
That fear -- that high-end businesses will bring higher rental and real estate costs -- is shared by Dot Fiftyone Gallery co-owner Isaac Perelman. He expressed concern that the plan might lead to an increase in real estate speculation and create a spike in property values and rental rates, forcing smaller galleries to leave the district.
"What we fear is another real estate bubble, with the relocation of big-name brands here turning this into a version of New York's Fifth Avenue," said Perelman. "The dichotomy is that just a few blocks away from the Design District, you have some of Miami's most impoverished communities, so I don't know how sustainable the project will be."
Perelman, who also serves as president of the Miami Art Dealers Association, predicted, "This might bring some new jobs to the area, but a rise in speculation will force some of the smaller galleries and artist-run spaces to close or move away."
Chris Oh of Primary Projects agrees. "The plan is a catalyst for the gentrification that has been going on here the past 10 years," Oh observed. "One of the positives is that these new retail shops will help create more jobs and bring more people to the area. Unfortunately, it also reflects that age-old tale of artists raising a neighborhood's profile, then having to leave when they can no longer afford to be there."
Oh also noted that gentrification in nearby Wynwood may result in an exodus of creative types in the not-too-distant future.
"In the next five years, you may see a major shift of people moving closer to downtown. What used to cost $1 per square foot to rent a decade ago now can cost about $20 per square foot now," Oh said.
"You can sort of compare what's happening here to what happened in New York's Williamsburg and people there leaving for Bushwick," he continued. "This whole area is moving more towards nightlife venues and retail. There are three new bars opening in Wynwood over the summer, and that just tells you what time it is here."
101/Exhibit's Schaffer, however, believes that local galleries and artists might benefit from the development plan.
"With some strategic and sophisticated marketing, Craig Robins and other developers can entice people who regularly visit Los Angeles or New York City for a weekend shopping trip to come to Miami for a cultural weekend. Unfortunately, gentrification is a necessary evil, but I still think this will not only lead to more jobs for the community but that the arts community will also benefit in the long view by the presence of these luxury brands," Schaffer concludes.
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