Mercedes-Benz Fashion Week Swim: Six Public Events You Won't Have to Sneak Into

Categories: Fashion
This sample sale is open to the masses
The models are coming! The models are coming! Mercedes-Benz Fashion Week Swim (aka Miami Swim Week) is getting ready to take over South Beach from July 19-23.

Nothing excites us more during the scorching hot summer months than seeing models strutting their stuff in swimwear. But good luck getting into most of the shows that week without a press badge or some sort of celebrity status.

That's where we've got you covered. We've scoured the city to dig up Miami Swim Week events that are open to the public, with plenty of VIP perks (think: mini spa treatments, goodie bags, open bars). Hey, some of them even have fashion shows (or at the very least, viewings of the shows you couldn't get into). Check them out after the jump.

Wednesday, July 18
Ready, Set, Swim
Presented by, a fashion website that partners with local boutiques to shed international spotlight on their brands, and hosted by the fashionable Kelly Saks of Kelly's Kloset and Lori Riviere of Shortcuts To Fabulous, Ready Set, Swim is an evening open to all. (RSVP is required, though.) Shop the latest summer trends from swimwear (Karess Swimwear) to accessories (Cre jewelry, Calamarie and EArthlie Chic, Savara Chopra, Diamantina handbags), sip complimentary refreshing summer drinks (Snap Lemonade cocktails), receive mini spa treatments gratis and watch a fashion show. will also award the first 40 people to arrive at Ready, Set, Swim with a $15 gift card to

At Emena Spa (Buena Vista Building), 180 NE 39 Street I Suite 223. RSVP required:

Friday, July 20
UPDATE: This event has been canceled. 
GUYandGIRL Boutique hosts a cocktail party celebrating the launch of from 4 p.m. to 6 p.m., with complimentary cocktails, 25 percent off all items, gift bags, a raffle, and models wearing looks by Kai Lini and Lola James Jewelry.

Lila Nikole Collection is hosting an Electrika 2013 Swim Fashion Show Preview at Bamboo Miami, with the collection modeled by Miami Dolphins Cheerleaders, sounds by DJs Rob Dinero and Bonnie Beats. The "Electrika" line incorporates prints with wild graphics and neon tones of pink, blue, yellow and green monokinis, bikinis, and one-pieces all inspired by Ultra Music Festival. It's all in conjunction with the Red Bull Stage.

At Bamboo Miami, 550 Washington Ave., Miami Beach. RSVP Required:

Location Info


Emena Spa

4100 NE 2nd Ave., Miami, FL

Category: General

The Perry South Beach - CLOSED

2377 Collins Ave., Miami Beach, FL

Category: General

Collins Park

2200 Collins Ave., Miami Beach, FL

Category: General

STK Miami

2377 Collins Ave., Miami Beach, FL

Category: Restaurant


1237 Lincoln Road, Miami Beach, FL

Category: Music

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