The BankUnited Center was packed wall-to-wall with devoted sneakerheads on Saturday afternoon. Middle-aged dudes and middle-school hustlers gathered in the University of Miami's basketball stadium to cop swag while munching on $3.75 Skittles (swag) and sipping on $4.50 Cokes (swag swag.)
Living, breathing children walked around, hoisting Dunks in the air that predated their births. They pumped their unmuscular arms to the beat of "Bugatti," a song that glorifies getting black ed out and waking up in a luxury car with no financial or legal consequences. Blatant and unadulterated consumerism was literally in the air, but there were some base-ground ethics that revolved around respect for product, if not people: The common greeting for bargain-finders was "Can I touch them?" Because the music was so loud, the usual departure was signaled with a grunt or a head shake, which meant the asking price for a certain shoe was higher than what was on the sneaker blogs. Parents stood by, non-plussed, as their pre-pubescent spawn wheeled and dealed and often came out ahead.
But how do kids obtain shoes that are worth the median weekly income of a Floridian family?