Miami is 92% Honest, According to Iced Tea-Based Social Experiment

Categories: Survey Says
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Yesterday, Honest Tea, a beverage brand owned partially by Coca-Cola, set up kiosks across 12 cities in America stocked with chilled bottles of its iced tea. Though, instead of an actual cashier, the company only placed a clear plastic box near the center with a sign asking for a dollar in exchange for the drink. Hidden video cameras were then set up to determine how honest people actually were. Ninety-two percent of Miamians paid for their drink. Which sounds good but is actually near the bottom of the spectrum.

Here's the honesty percentage of all 12 cities: 

City

Percentage

Chicago

99

Boston

97

Seattle

97

Dallas

97

Atlanta

96

Philadelphia

96

Cincinnati

95

San Francisco

93

Miami

92

Washington, D.C.

91

Los Angeles

88

New York

86



Well, hey, at least we're more honest than the capitals of government, the entertainment industry, and banking. Which, well, maybe isn't that much of an accomplishment.

Here's video of the great social experiment/marketing stunt:



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