The New Deal Is Old -- And Kosher


There's all sorts of talk about New Deal this and New Deal that these days, which is fine by Heshy Wilensky, proprietor of the New Deal Kosher Market. Located at 1362 NE 163rd Street in North Miami Beach, it is the only butcher shop in South Florida that has operated under the same ownership and same location for over 50 years -- since 1957, to be precise. Heshy still offers fresh custom cut meats and poultry, and provides the warm, personalized service that his father George built the business' reputation upon (George's butcher knives are displayed in a glass case labeled "Papa's Hockmessers"). New Deal dishes deli items as well, and also prepared foods like kreplach, knishes, kishkas, and kasha varnishkes (if you don't know what these are, all the more reason to come here). Delivery is free of charge from Homestead to West Palm Beach.

New Deal's old-timey ambiance hasn't changed much over the decades, which lends the shop a quaint air of antiquity. Neighborhood meat markets such as these, where the butcher knows the customers, and knew the customers' parents and perhaps grandparents too, are dwindling to a precious few. New Deal is the real deal. It is old. It is true. Check it out.

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