Fontainebleau's App: Download Quick and Win Free Hotel Stay

via Fontainebleau Miami Beach

The home screen of the Fontainebleau app.

​Yesterday, Fontainebleau Miami Beach announced the launch of an iPhone and Android app, as well as a mobile site for most smartphones. In addition, the hotel will run a Facebook sweepstakes for those who download the free app. Prizes include a weekend getaway, dinner at one of Fontainebleau's signature restaurants (Hakkasan, Scarpetta, or Gotham), VIP access to LIV, or a $20 iTunes gift card.

The app should come as no surprise from a hotel that has equipped each of its 1,504 guestrooms with iMacs. The Fontainebleau loves Apple as much as Apple must love the Fontainebleau, or as Philip Goldfarb, president and COO of Fontainebleau, put it, "it is an extension of the brand's commitment to providing its guests with the latest advances in the mobile marketplace... This app launch is just one more way that the resort is allowing our guests to stay connected no matter where they are." And with mobile internet usage increasing substantially faster than desktop internet usage, "by the end of 2011, our targeted consumer will be spending more via mobile than desktop," adds Goldfarb.

The apps for both the iPhone and Android are identical. That's excellent news considering the iPhone version works swimmingly. Guests can book a room, check in on hotel promotions, view each of Lapis spa's specials and services, browse recreation and local attractions, and gain a perspective on the shopping and nightlife.

For foodies, the most exciting aspect of the app comes with a list of Fontainebleau's restaurants complete with the ability to make a reservation, view the menus, read an overview, see the hours of operation, find the Zagat rating, and drool over crisp, colorful photos of the food. The restaurants are divide between signature, casual dining & snacks, and order room service. Additional tabs include the bars - broken down into bars and lounges - and nightlife, including LIV and Arkadia. The app even features information for booking group and social business, including catering menus.

What does the future have in store? "In the very near future, we will be offering exclusive promotions just for mobile users. We are also going to be incorporating Augmented Reality into the Fontainebleau app," adds Goldfarb. The future is now at Fontainebleau.

The iPhone app is available for download in the Apple iTunes Store here. The Android app is here. For you old fogeys, the mobile website is here.

Follow Short Order on Facebook and Twitter @Short_Order.