Uber Ice Cream Trucks to Deliver on Demand Today Only
What's a surefire cure for the rainy day blues? ICE CREAM PARTY! Lucky for us, this grey sky antidote is on its way today, so turn those frowns upside down.
Courtesy of Uber
Today only, Uber Ice Cream trucks will be delivering on-demand frozen treats all around town from 10 a.m. to 4 p.m. -- and there's even a discount involved.
Three trucks will be roaming the streets of South Beach, Brickell, Midtown and Coral Gables, delivering to those who order via Uber's app. Here's the scoop: For $30, you can score an ice cream party for six people. Plus, they'll be doling out Uber swag.
And if you're really, really lucky, your yummies might be handed over by Miami Dolphins' First Round Draft Pick Dion Jordan, who's catching a ride with one of the trucks.
"Uber Ice Cream is just a fun, summer experiment to bring ice cream to people here in Miami. This is a world-wide promotion that Uber is running in 33 cities and 11 countries, all on Friday, July 19. Uber Ice Cream was such a hit in a few of our U.S. cities last summer that we're taking it global!" says Uber rep Kimberly Marshall.
The premise behind the ice cream truck promo is to introduce the Uber brand to the community. Their primary business is a service that essentially lets riders call a fancy cab via smartphone. Currently, local laws say they can't operate in Miami, but they're hoping that barrier doesn't hold up much longer. Miami-Dade County Commissioner Audrey Edmonson has introduced legislation that would allow them to bring the biz to the 305, so an upgrade from crappy cab service might be right around the corner.
In the meantime, you'll have to settle for frozen treats. To get in on today's action, just download the app and set yourself up. You might wanna get on it, though. Supply is limited, and demand is bound to be BIG. Added bonus: new users can score $20 off their first delivery with the promo code UBERMIAMIICECREAM.
Follow Hannah on Twitter @hannahalexs.