Epicure Gourmet Market: Jason Starkman on the New Coral Gables Location

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Epicure Gourmet Market's newest location in Coral Gables is an ultra-modern take on the flagship Miami Beach location.

Located on the first floor of the Gables Ponce complex, the new store is larger and sleeker, featuring an expanded wine selection and large café. The spacious and airy store has the feel of a chic Manhattan loft, with high ceilings and wide aisles.

But what else is new and notable at the gourmet market, known for its high-end bites and expansive deli case?

We visited the store with Jason Starkman, CEO of Epicure, to find out.

See also: Epicure Gourmet Market Opens in the Gables

As Epicure's leader walked with us, he stopped frequently to chat up customers -- most of them familiar with the market and thrilled to not have to commute to the Miami Beach for their favorite soups, cheese, and tuna salad.

Starkman told Short Order that first and foremost, the store has to be bright and clean. "Most of the time, markets are dark. I need the entire store to be bright. When you're here, I want you to feel like you're walking into a clean kitchen and you're buying food from a top chef."

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Laine Doss
Given 24,000 square feet of space to work with, Starkman decided to keep the counter areas wide open. "I have a feeling this store will have a lot of people, especially on the holidays." There's also a more intuitive flow to shopping in the store, he explains. "I connected all the cases together. As a customer, you can go down the line to the bakery, the deli, and the butcher. Everyone is cross-trained, so if the deli is busy, the bakery people can help out there. It's more efficient, and it works better for the customers."

Location Info

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Epicure Gourmet Market

4711 Le Jeune Road, Coral Gables, FL

Category: Restaurant

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9 comments
Damian McFizziwig
Damian McFizziwig

As long as we don't sit outside. It has to be one of the most HORRIBLE al fresco seating area locations I've seen. At the intersection of Le Jeune and Ponce de Leon. I mean, unless, of course, you like a side order of toxic exhaust fumes with your gourmet food...

Alba Lu
Alba Lu

Lyly Mo oh what!! Yes ! New place

Lyly Mo
Lyly Mo

Coffee this week? ;) Alba Lu

Viv Ian
Viv Ian

Love the MB location however happy to have one in my neck of the woods. Can't wait to try!

Keith Lawler
Keith Lawler

Really hard to park near this place. Tough to get into.

Antonio Casanovas
Antonio Casanovas

Natalie Charow you should...after working at the sobe Epicure and Jerry's Deli, i too would love to have some fresh food from a new functioning kitchen for a change as opposed to decaying, filthy, past due food and kitchen equipment...godspeed

Natalie Charow
Natalie Charow

I know Jason very well. Will have to stop by there.

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