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| Photo by Seth Browarnik/Red Eye Productions |
| Myles Chefetz |
In Part Two of our
interview with restaurateur Myles Chefetz, we discuss celebrities who dine at
Prime One Twelve, his new hotel, and other upcoming projects. For more
information about the James Beard semifinalist for Outstanding Restaurateur, see
Part One of our interview with the man who owns Prime One
Twelve, Prime Italian, Prime Hotel, Big Pink, Nemo, and Shoji Sushi.
New Times: How often do you
change the menu at the various restaurants?
Myles Chefetz: They change. In fact, I'm coming up with a new menu at Big
Pink in the next couple of weeks. Nemo is really evolving. I'm going to be
changing the concept there. That restaurant has been open for 15 years. I want
to do a broader-based fish concept. My plans are to redo that in the summer. I
might even change the name. But I will keep the signature Nemo dishes, like the
wok-charred salmon and the prawns. At Prime One Twelve, we are constantly
coming up with new ideas. As soon as I come up with a new idea, it ends up on
six other local menus. It's quite flattering, but it's kind of annoying too.
Too bad you can't
trademark this stuff.
No, you can't. You can only protect the format if it's
likely to cause confusion.
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