|Raw vegan Marie Jorgensen and Amanda Resto, the raw vegan chef at T.H.R.I.V.E. on Miami Beach, get goofy on juice.|
In the world of puritan health foodies, Welch's grape, Capri Sun, and even Tropicana are not acceptable examples of "juice." The word, and associated terms like "juice fasting," "juicing," or "on the juice," instead refer to the nutrient-rich liquid produced by the complete removal of skin, pulp, pits, and fiber from a fruit or vegetable, through use of specialized juice-extracting machinery.
This product was the center of celebration at the communal space above the soon-to-be-open Choices Vegan Cafe
(379 SW 15th St.) Saturday night. Juice bartenders worked up a sweat as they chopped and fed pound after pound of organic produce into various juicing machines and blenders. Vegans, raw foodists, animal rights activists, open-mined laypeople, and eccentrics congregated to toast the fruits (or the juice of the fruits) of nature's genius, guzzling organic wheatgrass, sweet potato, carrot, strawberry, ginger, sunflower greens, celery, kale, beet, jalapeno, lemon, orange, and many other juices. All told, the juicesters cranked out at least 25 pitchers of unique juice cocktails throughout the night, while raw vegan DJ Golden Del (AKA Jordan Franchini-Wolfe) spun smooth house music he likes to call "organic beats." Watch this video produced by Aiden Dillard
for a vivid look at the shindig:More »